In Chapter 2, All That GLSENs Is Not Gold, I showed you the relationship between GLSEN, the Gay, Lesbian, Straight Education Network and a number of prominent business. Among those businesses is Target which partners with GLSEN. Target’s Vice President Branding is Carlos Saavedra. Mr. Saavedra is also a member of the GLSEN Board of Directors. But everyone has a boss. Mr. Saavedr’s boss is Laysha Ward.
Ms. Ward is Target’s Executive Vice President & Chief External Engagement Officer and leads “…Target’s enterprise-wide approach to actively engage and deepen relationships with external stakeholders to drive positive business and community impact.”
There is no doubt that Ms. Ward had to approve Mr. Saavedra’s participation as a member of the GLSEN Board of Directors. And there is also no doubt that Ms. Ward brought PHLUID Project to the attention of Jill Sando, Executive Vice President and Chief Merchandising Officer, Target Corporation.
Ms. Sando’s duties are described as follows:
”Jill is RESPONSIBLE for all buying across the company's hardlines and softlines product categories, bringing an eye for trend and curation, while anticipating guests’ needs across Target’s multi-category assortment.”
In summary: Saavedra, Target’s VP Branding and member of the GLSEN Board of Directors identifies PHLUID Project as a potential beneficial external stakeholder and brings that business to the attention of his boss, Laysha Ward, Executive Vice President & Chief Engagement Officer who in turn brings the PHLUID Project to the attention of Jill Sando Target’s Chief Merchandising Officer who is responsible for “all buying” for all of Target’s merchandise.
So what exactly is the PHLUID Project?
”Launched in March, 2018—in NYC and online—to make gender-free apparel and accessories available worldwide. We joined a movement committed to challenging the ethos of dated traditions that inhibit freedom and self-expression, embarking on a mission to improve humanity through not only fashion, but also community outreach, activism, and education.
We strive to amplify the rising voice of today’s youth, which rejects binary gender norms, and favors an inclusive world that allows individuals to wear what makes them feel good—that is, what best reflects who they really are inside.
Partnering exclusively with brands whose products celebrate the non-binary, we’re working to infuse the world with more empathy, equity, and compassion, to give all people a chance to explore and express their truest selves without fear, judgment, or the limits of traditional gender identification.” (emphasis added)
In other words, PHLUID Project sells clothing to celebrate and bring attention to the plight of LGBTQAI+ youth because all of us straight people got it wrong and gender is not just a matter of biology and genetics. It is, according to Rob Smith, futurist, who founded PHLUID Project, simply a social construct and not a matter of established human biology.
PHLUID Project also has a foundation, The PHLUID PHOUNDATION. The purpose of the PHLUID PHOUNDATION is: ‘to empower marginalized communities to support the most at risk of the LGBTQAI+ community supporting trans-led organizations and homeless queer youth at a global and grassroots level.’
Among those organizations that the foundation partners with is the TransKids Purple Rainbow Foundation (TKPRF) which “…aims to enhance the lives of transgender and gender non-conforming youth and their families. We strive to create more acceptance and understanding in society through a message of unconditional love, awareness, and tolerance.”
TKPRF was founded by Greg and Jeanette Jennings who have three children one of whom is 19 year old Jazz who according to Mr. & Mrs. Jennings, was born with Gender Dysphoria (a recognized mental health issue) and diagnosed as such at age 3.
Here is what the Jennings have to say about Gender Dysphoria:
”TKPRF is committed to the premise that Gender Dysphoria is something a child can’t control and it is society that needs to change, not them. Families need to support their children and be encouraged to allow them to grow-up free of gender roles.”
You can read the rest of the TKPRF Mission Statement yourselves and learn about their plans to normalizes transgenderism in schools.
If you think that TKPRF is just a fringe organization that has no meaning read what the Jennings want you to know about their influence in society:
”When Jazz was 6, they filmed a Barbara Walters special with 20/20 entitled, “My Secret Self”, which was updated in 2008. In 2009, they shared their story with Australia in the 60 Minutes special, “My Secret Self”, with Liz Hayes. When Jazz was 11 and preparing to face puberty, Barbara Walters revisited the family. They also filmed the documentary film, “I am Jazz: A Family In Transition” which aired on the Oprah Winfrey Network (OWN). Greg and Jeanette are the recipients of Equality San Diego’s Ally Award and the Ackerman Institute’s Family Award. Currently, the family is featured in the GLAAD ( Gay & Lesbian Alliance Against Defamation) award winning docu-series, “I am Jazz” which airs on TLC.”
If you think that PHLUID FOUNDATION is a small time entity perhaps their corporate partners will alter your perspective.
Target is in “good” company.
Our God is a good, great, and forgiving God as long as you don’t reject him.
Union, Kentucky
7 November 2022